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WIN THE WAR

MI MEDIA & PR WARFARE 1LAND FORCES 2014 Expo held at the Brisbane Convention & Exhibition Centre

The business of saving lives is a very big thing! My conversations with SME to multi-nationals last week was interesting to say the least – it’s amazing how far technology has advanced in the 100 years since WWI.

When it comes to Marketing and Communication practices the exhibitors are just like any other business in Toowoomba or beyond. To survive and thrive they need to get in front of their target audience and engage with them.

The key to effective engagement is effective content. Strategically placing this effective content is where the “war” will be won!

MI MEDIA & PR WARFARE 3 MI MEDIA & PR WARFARE 4

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